Simplifying private healthcare

About Us

myTribe is a private health insurance and healthcare consumer information website. Created by a team of industry and personal finance experts, the website aims to provide those looking to go private with everything they need to know. Please note, the information we provide is general, and not intended to be advice.
myTribe is a place where anyone can come and learn about private health insurance and healthcare in the UK. With more and more people turning to the private sector, we think it's vital that consumers and businesses have to access expert, independent information.
Chris Steele - Founder & Editor

Our editorial principles

To maintain the high quality of the information we provide, we hold ourselves to six key editorial principles:

1. Independent

The information we share should always be fair and balanced.

2. Accessibility

Our content should be written for everyone in plain, accessible English.

3. Clarity

We aim to write with clarity, simplifying topics, not overcomplicating them.

4. Improvement

We continually strive to improve our work, updating our articles frequently.

5. Value

We concentrate on creating detailed guides that have significant value to the reader.

6. Respect

We respect our readers and the companies that we write about.

Importantly, myTribe doesn't provide financial advice.

The information on our website is meant to inform and educate people about insurance in the UK, but it isn’t financial advice. Please don’t base your decisions on information from our website, as it’s general and what is best for you will be different to others. We strongly recommend that you speak to an independent financial adviser to get personalised advice before you make a decision.

myTribe is completely free to use

myTribe is free to use, companies can’t pay to appear in any of our articles, nor do we run any form of advertising. Our primary objective has always been to provide people with the information they need to understand insurance products in the UK better.

So how is myTribe funded?

After researching products and services via our website, you should always go on to speak to an independent financial adviser about your requirements. If you find an FCA authorised broker through our website by requesting a comparison quote from us or otherwise, and then purchase an insurance policy, we may earn a commission. That isn’t always the case, though, and many people use our website each year and then purchase a product directly from a provider or via another channel, which would mean we earn no commissions.

Woman smiling with crossed arms
The team behind myTribe

Meet our editorial team

Founder and Editor
Nele Daemgen
Head of Web and Digital
Kimi Demanarig
Research Analyst
Mike Albert
Healthcare Writer
Kirsty France
Freelance Copywriter

We're members of the Chartered Institute of Insurance

The Chartered Institute of Insurance is a professional body that works to build public trust in the insurance and financial planning profession.

Our team, is engaged in professional development with the CII, to ensure that our knowledge and information is of the highest quality.